When a homeowner's dishwasher dies or an IT team needs 25 monitors for new hires, Covala shows them exactly where to buy — with your price, your availability, and a direct link to your store.
Covala users aren't casually scrolling product listings. They manage real products they own — and when something breaks, wears out, or needs replacing, they have budget and urgency. Your store is the answer.
Water heater broke? They need one today. Laptop warranty expired? Time to buy. These users have immediate purchase need.
One homeowner replacing a fridge. One IT manager ordering 50 laptops. Both see your store. Enterprise orders mean volume.
"Available at Your Store — $649" with a link straight to your product page. No middleman, no marketplace fee, no bidding.
We ingest your product catalog, enrich it with intelligence, and surface your store to buyers at the exact moment they need what you sell.
Product names, GTINs, specs, pricing, and availability. Standard data feed formats — CSV, XML, API, or affiliate feed.
Your products are matched across our catalog, deduplicated, and enriched with maintenance intelligence, lifecycle data, and variant grouping.
HomeIndex users managing home products and OfficeIndex teams managing IT equipment see your store with current pricing and availability.
Direct links to your product pages. No marketplace cut, no bidding, no auction. The user lands on your site ready to purchase.
Your store shows up with live pricing and a direct link — whether it's a homeowner replacing a water heater or an IT manager ordering monitors for the entire team.
Average lifespan is 8–12 years. Consider replacement options:
25 units needed for onboarding. Comparing bulk pricing across vendors.
The enterprise multiplier
OfficeIndex users aren't buying one monitor — they're equipping entire departments. One IT manager ordering 50 laptops, 50 monitors, and 50 headsets. Three products, 150 units, one store. That's the B2B opportunity Covala delivers.
User browsing social media sees a retargeted ad
Low intent
Clicks through out of curiosity or by accident
Low engagement
Lands on generic category page
Friction
Has to find the right product, compare options
Drop-off
Maybe adds to cart... probably bounces
~2% conversion
User's water heater fails — they need a replacement now
Urgent need
Covala recommends the right size, capacity, and type
Pre-qualified
"Available at Your Store — $529" with direct link
Specific product
Clicks through to your exact product page
Zero friction
Already knows the product, price, and availability
Ready to buy
Standard product data in any common format. We handle matching, enrichment, and distribution across all Covala applications.
GTIN (UPC/EAN) and MPN — the foundation for matching products across our catalog
Canonical product names with brand, model, and key specifications for accurate display
Current pricing and stock status. We fetch live data and show timestamps so users see fresh info
Structured specs — dimensions, capacity, energy ratings, features. Powers our intelligence layer
Direct links to your product pages. This is where users land when they click "Available at"
One primary image per product for visual identification in our inventory interfaces
We support CSV, XML, JSON, Google Shopping feeds, and most affiliate feed formats.
Already have an affiliate program? We can work with your existing feed.
When a user's product needs replacing, they see the retailers in our system. Retailers without data aren't shown. Every day without a partnership is qualified traffic going to your competitors.
We build applications that help people manage what they own. HomeIndex for consumers. OfficeIndex for enterprises. All powered by Covala Index — our internal engine that transforms raw product data into structured, actionable intelligence.
We don't resell your data. We don't compete with you. We build products that create genuine value for users — and send those users to your store when they're ready to buy.
Share your product data and we'll show your store to high-intent buyers — individual homeowners and enterprise procurement teams — at the exact moment they need what you sell.
partners@covala.com