People still own your 2018 dishwasher. Your 2020 laptop. Your 2015 water heater. Covala keeps every product intelligent throughout its entire lifecycle — and when it's time to replace, we recommend your latest model.
You spend millions on R&D, marketing, and retail placement to get someone to buy your product. Then they take it home and you never hear from them again — until they replace it with a competitor's.
Customer buys your product. You have their attention. Brand connection is strong.
Customer uses your product daily. Needs maintenance info, error codes, parts. Can't find your manual.
Product reaches end of life. Customer googles "best dishwasher" and buys a competitor.
Covala fills the gap between purchase and replacement — keeping your brand present for the entire product lifecycle.
With your product data in Covala, your brand stays connected to the customer from day one through replacement — building loyalty that lasts the entire product lifecycle.
User adds your product to their Covala inventory. Your brand, model, specs — all preserved.
Instant access to your manual, warranty info, and recommended initial maintenance.
Automatic maintenance reminders. Error code lookup. Parts compatibility. Your product stays healthy.
When something goes wrong, Covala provides model-specific troubleshooting before they call a technician.
End of life? Covala recommends your latest model — same category, same quality, your brand first.
The replacement moment is everything. When a user's Samsung dishwasher reaches end of life after 10 years, Covala recommends the latest Samsung model first — not a competitor. Your brand stays in the conversation because you've been present the entire time.
We don't just list your products. We transform your data into living product intelligence that helps owners get more from what they bought.
Not a listing. A living, intelligent asset that helps the owner maintain, troubleshoot, and eventually replace — with your brand front and center the entire time.
Recommended replacement: Samsung DW80CG5450SR — the latest in this line
Your current website showcases this year's models. But millions of people own products you made 5, 8, even 12 years ago. They need maintenance info, error codes, and replacement parts — and they can't find it. Covala is where those products live forever.
Discontinued models get the same intelligence treatment as current ones. Your 2016 water heater still needs maintenance reminders.
PDFs get indexed and become searchable knowledge. Users can ask "Why is my Samsung showing E4?" and get an instant answer.
When a legacy product reaches end of life, Covala maps it to your current lineup — driving users to your latest models, not competitors.
Homeowners managing appliances, HVAC, water heaters, and more. When your product reaches end of life, they see your latest model as the recommended replacement with pricing from retail partners.
IT managers tracking laptops, monitors, peripherals, and office equipment. When they standardize on your brand for a department, one purchase can mean 25–100 units. Procurement at scale.
The more data you share, the more intelligent your products become in our system. Start with the basics and expand over time.
Full product line with GTINs, MPNs, names, and specs — including discontinued models
We index these for RAG-powered search. Users can ask questions and get instant answers from your documentation
One primary image per product for visual identification across our applications
Product families, color/size variants, and successor models for upgrade mapping
Recommended maintenance tasks and frequencies. We turn these into automatic reminders for product owners
Model-specific error codes with causes and solutions. Powers our troubleshooting engine
Which replacement parts, filters, and accessories fit which models. Drives accessory purchases
Expected product lifespan, warranty duration, and end-of-life indicators for predictive replacement
Share your product data and we'll make every product you've ever made a living, intelligent asset — driving maintenance, loyalty, and replacement purchases back to your brand.
partners@covala.com